Top News
27 weird products you can buy on Amazon (that are actually worth it)  ||   LSU survives Yale and more NCAA tournament action from the first day of March Madness  ||   Spring stars: Mets' Alonso, Indians' Bieber, Cards' Hudson  ||   End of poll road for Advani as Shah gets Gandhinagar ticket  ||   Dahmen, Straka share early lead at Innisbrook  ||   Bolden back, White out for Duke in NCAA Tournament opener  ||   'Game of Thrones' star Emilia Clarke survived 2 aneurysms between seasons of hit show  ||   Facebook employees given access to hundreds of millions of users' passwords  ||   Facebook employees given access to hundreds of millions of users' passwords  ||   Clorox tells Lysol to clean up its act in false-advertising lawsuit  ||   UFC's Bryce Mitchell recovers from power-tool injury to his groin, ready to fight again  ||   LSU survives Yale and more NCAA tournament action from the first day of March Madness  ||   Blake Snell parlays Cy Young Award into long-term deal with Tampa Bay Rays  ||   'It hurt so bad': Indiana teachers shot with plastic pellets during active-shooter training  ||   Midwest flooding could be costly: In Nebraska, tab is $130 billion and rising with waters  ||   How to check for hidden cameras in your hotel room or vacation rental  ||   Louisville bounced by Minnesota in first game of NCAA tournament  ||   The waters are rising, the floods are coming. What are we doing to save ourselves?  ||   President Trump says U.S. should recognize Israel's sovereignty over disputed Golan Heights  ||   'We just want the guns back': New Zealand announces immediate ban of assault rifles  ||            

Build-a-Bear shuts down single-day 'Pay Your Age' sale: It was so successful, it failed  8 Months ago

Source:   USA Today  

Build-a-Bear's one day sale was so successful it was shut down — in some places, just hours after it began.

"We have closed lines in our U.S. and Canada stores."

The message went out about 11:30 a.m. EDT. 

Before the stores opened in the U.S., the long lines caused the company to publish a notice on social media that it would limit the number of people who could take advantage of the deal due to safety concerns. 

When the deal was announced Monday, parents were overjoyed at the opportunity to walk in  and pick out a plush toy for the cost of their child's age.  (A typical bear costs between $10-$25 plus the cost of accessories.) 

That excitement turned to disappointment Thursday as eager children were turned away.

Livid parents took to social media in the U.S. and the U.K. to rage. 

'Overwhelming and unprecendented'

Lines stretched outside Build-a-Bear stores with parents reporting waiting up to six hours to buy a plush toy, according to some social media reports. 

Build-a-Bear representatives told All the Moms  that the response to the promotion was  "overwhelming and unprecedented."  

"The response to our Pay Your Age Day event has been overwhelming and unprecedented in our 21-year history, and the safety of our Guests and associates is our top priority."

The company said it is "working to address the situation" and "will reach out directly to our valued guests as soon as possible."

To earn the Pay Your Age promotion, adults had to enroll in the free Build-a-Bear Bonus Club rewards program and provide an email address.

Build-a-Bear is expected to contact customers through their email.

MORE: Shut out of Build-a-Bear Pay Your Age Day? Try this birthday month deal instead.

Follow us on Facebook and Twitter.

More News
About Us Terms & Conditions Disclaimer
Advertise Contact
register and win

NRIS.COM is one of the premier NRI website that provides a range of resourceful services to Indian expats residing in the USA. Visiting the site you will find comprehensive information related to restaurants, casinos, pubs, temples, carpool, movies, education, real estate, and forums. The simple and easy to navigate format allows NRIs to gain information within a fraction of a second. Moreover, advertising through its column of Indian free classifieds in USA allow businesses to improve visibility of their brand.

ND NRI's Chat (0 Users Online)